JERGENS Self-Tan-U
For 3rd quarter of 2024, clients requested we lead their first-ever pop-up event on campus at UT-Austin—educating students on how to keep their summer glow going strong all year long with Jergens’ Natural Glow products.
Partnering with Gen-Z influencer, Anna Sitar, Jergens brought some school-spirit to campus via a pop-up truck offering product samples, a custom merch station, branded tailgate games and a Confidence Corkboard.
TEAM:
- Myra Rivers: Art Director
- Amy Silvestri: Sr. Copywriter
- Kelsey Shalvoy: ACD, Art
- Alyson Shumeyko: Exec. Producer